Some misconceptions persist about website creation software. Let's
wring their necks!
No, it's not expensive to create a website with software
In reality, no. This solution is even much cheaper than going through
a freelance or web agency-type service provider.
Website creation software offers its users an economic model based on
different subscriptions, adapted to a maximum of budgets, and generally
includes the hosting of your site.
Thus, for a showcase site comprising 5 to 10 pages to present all of
your activities, you can benefit from a free template (if you select one that
suits you in terms of design) and only pay for hosting and the name of the
domain.
At most, still, for a showcase site, you can get by for 30€ per month
on average, for the "simple" rental of the website.
Count up to around €100 per month for an e-commerce site of ten pages
and a maximum of one hundred product sheets. Costs to which you would have to
add several zeros if you used a freelancer, and even more so a web agency.
Finally, the biggest investment you will have to make when using
software to create your site is time! Indeed, you will need more than 5
clicks to obtain the website corresponding to your expectations…
No, using a website builder does not require technical skills
It would be logical to think so, and yet it is false! To attract
customers, website creation software relies on its intuitive interface and ease
of use.
They are full of options and functionalities so that their handling is
as simple as possible for the neophytes that we are for the most part.
The most telling example? The principle of "drag and drop"
which, as its name suggests, allows the user to select the "block" he
wants in one click to "drop" it at the desired location of
the page is created.
In short, to use website creation software, you don't need to be a
developer or even know how to code.
No, the design of sites created with software is not “amateur”
And yet, the adage “there is something for everyone” applies perfectly
to website creation software. Because they have libraries of designs adapted to
a large number of sectors, classified by theme, or even by sector of activity.
And above all, the themes offered are more and more elaborate and
elegant. You just have to browse through several “rays” of proposed themes to
notice it.
Another proof of the professionalization of the designs offered by the
software? They are, for the most part, coded in HTML 5 and of course, are
inevitably responsive.
In addition, they take into account the recommendations in force
concerning the rules for optimizing a website. A guarantee of professionalism
and modernity, too.
In summary, there is real material to create a beautiful website, with
a professional design, using creation software such as Wix or Shopify.
On the other hand, you may be somewhat limited in terms of
customization since by opting for a design developed upstream, you will
logically not be able to access tailor-made.
No, it is not more complicated to properly reference a site created with software
If indeed, the competition is raging on the web, it will nevertheless
be easy for you to put in place a good SEO strategy, with realistic objectives,
while creating your website using the software.
Provided you think of and integrate this strategy from the design
phase of your website. Because the architecture and tree structure of a site is
developed, in part, according to the SEO challenges of its owner. Rigor and
determination will be necessary for you to achieve your goals.
A challenge that website creation software will take up with you: all
of their features allow you to optimize your SEO, technically speaking.
Customization of URLs, unique meta descriptions, and structured content thanks
to Hn tags are all technical tricks integrated by the software, which will be
at the service of your natural referencing.
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